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Zeiss Hightech Jena Wissenschaft Vernetzung Kommunikation AV Konzept concept research development networking digital communication
image: Nething GmbH

The new headquarter is going to centralize in one building all departments that were spread throughout the whole city of Jena. Regarding future development, the structural concept already provides for potential extension.

Zeiss Hightech Jena Wissenschaft Vernetzung Kommunikation AV Konzept concept research development networking digital communication
image: Nething GmbH

Central aspect of the concept: openness and networking with science, business partners and the city of Jena.

Zeiss Hightech Jena Wissenschaft Vernetzung Kommunikation AV Konzept concept research development networking digital communication
image: Nething GmbH

The scalable AV concept perfectly matches the idea of open communication: from huddle rooms or project offices to large event halls.

Vernetzung Kommunikation AV Konzept concept networking digital communication
Design put into practice:

Openness and Networking

Striving for openness and networking isn’t only the architectonical Leitmotif for the new headquarter of ZEISS AG, but also applies to the principles of good communication: transparency and range.

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